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(IATA, Montreal, Canada) has launched IATA , an online tool which is said to provide the most accurate CO₂ emission calculations for any given commercial passenger flight. IATA says CO2 Connect responds to the growing demand for CO₂ data transparency linked to airline specific and actual fuel burn information and load factors. This sets it apart from theoretical data models that already exist on the market today.

IATA CO2 Connect is available to companies within and outside the travel value chain, such as travel management companies, travel agencies, airlines or multinational corporations. They can access the relevant CO₂ emissions data and integrate it into their existing flight booking tools. Travel managers or travelers can reportedly see the CO₂ emissions per routing easily. The tool also permits the consolidation of data for reporting purposes.

IATA CO2 Connect is one of an increasing number of sustainability initiatives as the aviation industry seeks to meet sustainability goals. “Environmental considerations are becoming increasingly important to airline passengers,” Linda Blachly in Aviation Week reports. This was a key message heard at the recent Aircraft Interiors Expo in June. “Major efforts are going into trying to create new, lightweight, sustainable materials for cabins, both to cut weight (and thus fuel burn) and to meet sustainability goals,”

See Blachly’s  the aviation industry is pursuing in its quest for efficiency, saving weight and adaptability.